Kitimat’s SuperValu to become a No Frills branded store

SuperValu in Kitimat will change its name in 2015, but will still remain under the Loblaws company.

Kitimat’s SuperValu grocery store will see changes in 2015.

The local grocery store — which came alarmingly close to shuttering its doors earlier this year during lease negotiations — is remaining in the Loblaws chain, but will change from a SuperValu to a No Frills-branded store.

Loblaws’ public relations department confirmed the upcoming change but didn’t answer questions surrounding reasons for the new name or how it may impact local employees. The company also didn’t say specifically when the change would occur.

“We look forward to and appreciate serving our Kitimat customers at our No Frills store in the future,” said an e-mail to the Sentinel from Loblaws.