Okanagan ski resort officials displeased with Family Day roll-out

Okanagan ski resort officials displeased with Family Day roll-out

From one peak of the Okanagan to the other, resort officials have raised concerns

If one thing was made abundantly clear this Family Day weekend, the provincial government’s decision to align B.C.’s holiday with the rest of the province is not well-loved by those running ski resorts.

From one peak of the Okanagan to the other, resort officials have raised concerns about the way it was going to roll out and they felt validated Tuesday once the powder had settled.

“I haven’t done my comparison from this BC Family Day to previous ones, but I know it was incredibly busy this weekend,” said James Shalman, general manager, of Apex Resort.

READ ALSO: FRESH POWDER SCHOOL

Apex, the resort closest to Penticton, did a 50 per cent ticket sale for the Monday of the holiday to allow more people to ski affordably, but Shalman isn’t sure they’d go that route again.

The traffic was already too intense.

Over at Silver Star, near Vernon, the sentiment was the same. They also went ahead with a 50 per cent discount on the holiday Monday in an effort to “support family day,” and Chantelle Deacon said the resort ran at capacity this weekend. The old Family Day weekend, however, was less stellar.

READ ALSO: BIG WHITE LOOKS TO TOP 2018

“Before we had two holiday weekends, B.C.’s holiday weekend and Alberta’s Family Day and President’s Day,” Deacon said. “Having everything in one weekend … it doesn’t make up for the loss (on the other weekend.)”

Michael J. Ballingall, senior vice-president of Big White Ski Resort, said it was damaging to more than just resorts.

More than half of Big White accomodation was booked by Americans and the rest by out-of-province visitors, not giving the residents of B.C. a chance to stay at the resort for their long-weekend.

“All they did was move B.C. to a day that is busier than New Year’s Eve or Christmas on the mountain,” said Ballingall.

READ ALSO: EYEING UP RESORT HOMES

“People are used to doing this on Family Day long-weekend, now it’s moved for the first time. On top of that, the biggest problem this year is people from B.C., who started (calling) in late November, December and January to book, we couldn’t accommodate them. There’s no room.”

Ballingall said before the weekend was over they knew the resort lost between $700,000 to $800,000 from the holiday being moved.

“The big deal is that it worked really well when the days were separated from a resort perspective,” said Ballingall. “People were able to travel within province and enjoy a non-stressful Family Day long-weekend.”

B.C. Premier John Horgan called the decision the right thing to do for businesses, small and large, and for families who may be spread out across the country.

“This gives families an opportunity to schedule and spend more time with loved ones from other provinces,” Horgan said.

Tourism Kelowna supported B.C. Family Day staying on the second Monday of February as it created economic benefits for local tourism businesses.

“The staggered holidays gave tourism businesses an additional opportunity to increase visitation and generate revenue,” said a representative of the organization.

“As a result of this change, Kelowna and local tourism businesses will now compete with other destinations for visitors during this weekend.

“We will factor this change into future destination marketing plans to increase overnight visitation to Kelowna and area.”

The push to have the dates changed was influenced by several fronts. The finance industry complained about Family Day occurring when the Toronto Stock Exchange was open, then working the following Monday when the market is closed. As well, federal employees in B.C. don’t get the day off.

The United B.C. Family Day petition initially launched in 2015 boasted 20,000 signatures as of last year, and was publicly supported by Green Party leader Andrew Weaver. The switch also had the support of the Union of B.C. Municipalities.

To report a typo, email:
newstips@kelownacapnews.com
.


@KelownaNewsKat
kmichaels@kelownacapnews.com

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Workers at Kitimat General Hospital were presented with a large variety of food packages in appreciation of the last year of dealing with the COVID-19 pandemic. The donations came via local Epicurean representative Kerri Weightman who collected money for the purchases. (Jacob Lubberts photo)
Hospital workers receive food donation

Workers at Kitimat General Hospital were presented with a large variety of… Continue reading

(Phil McLachlan/Capital News)
Murder charge laid in February 2020 stabbing death of Smithers man

Michael Egenolf is charged with the second-degree murder of Brodie Cumiskey

Island Health chief medical officer Dr. Richard Stanwick receives a first dose of Pfizer vaccine, Dec. 22, 2020. (B.C. government)
COVID-19: B.C. seniors aged 90+ can start to sign up for vaccination on March 8

Long-term care residents protected by shots already given

A health care worker prepares to test a Coastal GasLink field worker for COVID-19. (Coastal GasLink photo)
Coastal GasLink begins COVID screening of pipeline workers

Construction is once again ramping up following Northern Health approval of COVID management plan

Design work continues for planned new hospital

Construction contract still in the works

B.C. Health Minister Adrian Dix and provincial health officer Dr. Bonnie Henry head for the B.C. legislature press theatre to give a daily update on the COVID-19 pandemic, April 6, 2020. (B.C. government)
B.C. nears 300,000 COVID-19 vaccinations, essential workers next

564 new cases, four deaths, no new outbreaks Thursday

Shiromali Krishnaraj arrives from India and receives a mandatory COVID-19 test at Pearson International Airport during the COVID-19 pandemic in Toronto on Monday, Feb. 1, 2021. B.C.’s approved rapid tests also use a nasal swab, with a machine to scan for COVID-19 antibodies. THE CANADIAN PRESS/Nathan Denette
B.C.’s rapid COVID-19 tests have produced only two positive results

Tests deployed for exposures in schools, outbreaks in care homes, jails

BC Emergency Health Services confirmed that a call was received just before 10 a.m. Ground paramedics, as well as an air ambulance, are on the way to the area. (SUSAN QUINN/ Alberni Valley News)
BREAKING: Helicopter goes down on Bowen Island

Unclear how many passengers aboard and unclear where the helicopter was going

The Nanaimo bar display at the Nanaimo Museum. (City of Nanaimo Instagram)
City of Nanaimo points to correct recipe after New York Times botches batch of bars

City addresses ‘controversy’ around dessert square’s layers

A man holds a picture of Chantel Moore during a healing gathering at the B.C. Legislature in Victoria on June 18, 2020. THE CANADIAN PRESS/Chad Hipolito
B.C. First Nation demands transparency in probe into second fatal RCMP shooting

‘Police have killed more Tla-o-qui-aht First Nation members than COVID’

Provincial health officer Dr. Bonnie Henry updates B.C. on the COVID-19 situation. (B.C. government)
Dr. Bonnie Henry predicts a ‘post-pandemic world’ for B.C. this summer

‘Extending this second dose provides very high real-world protection to more people, sooner’

The B.C. Supreme Court ruled Feb. 26 that the estate of deceased Sooke man and Hells Angels prospect Michael Widner is to be divided between his wife and his secret spouse. (Black Press Media file photo)
Estate of dead B.C. Hells Angels prospect to be divided between wife, secret spouse

Michael Widner’s 2017 death left a number of unanswered questions

This Dec. 2, 2020 photo provided by Johnson & Johnson shows vials of its Janssen subsidiary’s COVID-19 vaccine in the United States. THE CANADIAN PRESS/AP-Johnson & Johnson via AP
Canada approves Johnson & Johnson’s 1-shot COVID-19 vaccine

It is the 4th vaccine approved in Canada and the 1st that requires just a single dose

Walter Gretzky father of hockey hall-of-famer Wayne Gretzky waves to fans as the Buffalo Sabres play against the Toronto Maple Leafs during third period NHL hockey action in Toronto on Tuesday, Jan. 17, 2017. THE CANADIAN PRESS/Nathan Denette
Walter Gretzky, father of the Great One, dies at 82

Canada’s hockey dad had battled Parkinson’s disease and other health issues

Most Read